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Ahmed El Sallab, the first leading company in the ceramic tile and sanitary ware field in Egypt since 1912.

Our vision is to always seek to provide the best value to customers through lasting harmony and exceptional performance. We are achieving the highest growth rate in the retail market for home requirements as one of the leading brands in Egypt.

Our mission is to work to delight our customers by providing a unique and distinctive shopping experience and maintaining a possible cost in our various stores and electronic gate, maintaining and appreciating their sustainable appreciation.