CW-Product Manager
Algeria - Algiers JOB ID: R-209723 LOCATION: Algeria - Algiers WORK LOCATION TYPE: Remote DATE POSTED: Mar. 17, 2025 CATEGORY: Marketing The CW-Product Manager will be leading Hematology marketing initiatives and programs. Candidates must have a proven track record of contribution to brand growth and/or marketing experience developing and implementing a wide range of high-impact marketing tools and programs.
Accountabilities
Defining Product Strategy: Setting the product vision and aligning it with company goals. Maximizes the brand potential at national level Executes Brand Plan Define and execute strategic plan for the brand Delivers branding campaign in line with international guidance
Responsibilities
Drives motivation of sales force towards brand aspiration (cycle and launch meetings) Develops and implements Country Brand Plan in full congruence with International Brand Plan Develops LRS/ forecast with Business Planner Proposes national sales target, achieves agreement with Business Unit Leader and Sales/District Managers Partners with internal local and international PM Recruits and manages external vendors Identifies business opportunities, champions new ideas and develops business cases Designs and executes promotional activities by determining the type, sequencing and frequency of the promotional mix for target HCPs and fully utilizing a range of channels (e.g. digital marketing)
Authority
Determine the resources required for the product, including budget and team allocation. Prioritize tasks, and initiatives based on value, impact, and resources. Signs off and manages DOE. Selects agencies to support MC capability build and SC operations
Outputs
Brand DOE budget/ Brand performance/ Country brand plans Sales support tools Promotional campaign Marketing events Product Forecast and LE Business presentations for Brand/Franchise/Country Reviews Cross-functional SC strategy and roadmap for roll-out, funding and improvement Reports on MC impact and SC performance throughout the year Innovative solutions to maximize Customer Engagement activities, and SC ability to support these activities Planning, execution, governance processes for MC planning and SC delivery
Requirements
Academic education or experience from similar positions Minimum 5 to 8 years of experience in industry 1 to 3 years as a Pharmaceutical Sales Representative Minimum 2 years of experience as a Product Manager Fluency in English, both oral and written communications Financial and budgeting skills and experience Documented track record of product launch* Computer skills (MS Office programs)
